The Salvation Army's Red Kettle Kickoff

The Salvation Army's Red Kettle Kickoff marks the start of our annual holiday fundraising campaign. While we have a local event to celebrate, the official kickoff occurs during the Dallas Cowboys game at halftime on Thanksgiving Day. The funds we raise during this campaign are vital, as they help us provide food, shelter, rental and utility assistance, various programs, and Christmas gifts to those in need.

Join us as we prepare to launch the 2024 bell-ringing season—it's just around the corner! In West Berrien and Van Buren Counties, our annual kickoff event will be held on November 1st from 7 AM to 9 AM at Hardings Friendly Market, located at 2844 Niles Ave, St Joseph, Michigan. We invite everyone to start their day with us, enjoying morning coffee, hot chocolate, and donuts as we officially open the holiday kettles! Your support is invaluable to our mission. Additionally, if anyone is interested in volunteering to ring the bell this season, we would greatly appreciate help. Sign up at registertoring.com or contact us at 269-927-1353 to discover convenient locations in West Berrien and Van Buren Counties.